4408028
9781403998835
The authors explore how the German car industry regenerated itself by developing premium brands, initiating a revolution in the industry and setting new benchmarks.Stuermer, Christoph B. is the author of 'Premium Power The Secret of Success of Mercedes-Benz, BMW, Porsche And Audi', published 2006 under ISBN 9781403998835 and ISBN 1403998833.
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